"There is no longer a need to suffer failure due to poor copy not selling your pride-worthy creations!"
"What really impressed me is the easy way you presented the points…just simple and direct without two pages of justification for each one, which leaves the reader (and me) wondering what the original point was." See below
I’m uming you’re frustrated, – Why? – Simply because I have had so many emails and messages from people who have listened to the advice they see online, and have finally created a product of their own.
You and I both know that every marketer that has achieved any level of success has done so because they have their own product, and that the advice they ALWAYS give to any newbie is – You Must Have Your Own Product! Well it does seem obvious and any checking of the facts seem to prove it to be the case….
I mean come on – even the people selling info on affiliate marketing and adsense sites "Have their own products about this info!"
So in a fit of hard work and enthusiasm many people will put in a great deal of effort into creating something to be proud of!
Something they’ve spent a lot of time researching and even more time writing and formatting, ensuring it to be a product of value filled with quality, useful information that their readers will be grateful for.
They spend ages creating a pride-worthy product, ac ulate other products with rights to use as bonuses and giveaways, and are all set to finally start making some money…….
Firstly – they struggle to make any sales themselves, And it is Frustrating to the point where many just give up on their dreams completely.
Resulting in all the hard earned cash they invested in domain names, hosting, graphics and autoresponders…. etc.
PLUS the hours they spent uploading the sales letter, building the buy now on, sorting the payment processor, the download page, possibly upsells and downsells, confirmation pages and thankyou pages, emails and more ….
And all because they didn’t have a sales letter set up to hold their visitor’s interest and lead them to the buy on!
Any attempt to get some JV partners to help send even more traffic to the page in the hope of making something back for their efforts, results in rejection after rejection..
Why? – because those more experienced marketers don’t want to send their lists to a page where they know that no one will stay and read! Simply put – they know it won’t make sales, and let’s be frank – that is the point in them sending a promotion to their lists.
And that advice would normally be to "go and seek out a professional copywriter and get your sales letter rewritten and setup to sell." Many do –
Have you ever investigated how much it cost to hire a good copywriter?, and I don’t mean the special offers where a new recruit who thinks they can write is forced to write for free as a junior to a more established copywriter, who will then charge them out at a special price of just hundreds instead of their own fees of thousands.
I mean a true professional who interviews you, does the research and comes back with a sales letter that is sure to get results….. One that the JV partners are happy to promote. One that your own traffic would buy from and cause you to start earning some profits from your product!
Yep – it’s beyond the reach of many new marketers and even some who are already making a small or even reasonable income…..
Having established that a good sales letter is the only thing standing in the way of success for so many marketers who have a product ready to go….
You may even have already decided that "Once you’ve made some profits" you might eventually be able to budget for a copywriter of high standing, like the more experienced and profitable marketers do….
Suffice to say this is usually the point that our frustrated marketer goes looking for information on copywriting! – maybe you’ve done the same?
So many "Copywriting Courses and ebooks" seem to be written with a view of setting the buyer up for a degree course in copywriting!
With hundreds of pages explaining the psychology of human nature and which part of the brain makes which decision based on what criteria etc. etc.